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What we study
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Curren​tly, we have three main lines of research. The first focuses on the effect of attractiveness on implicit cognitive processes, namely attention, memory and temporal perception. What our studies have shown, both in laboratory contexts and in more realistic contexts, is that very attractive stimuli tend to capture more attention, to be better remembered, and perceived as having been presented for longer than Neutral or unattractive stimuli. The second line of research is associated with the study of infidelity, more specifically the motivations that drive people to betray, and the emotional impact that infidelity has. Our results show that approximately 25% of people have had at least one extramarital relationship. There are gender differences, with about 40% of men and 20% of women reporting having already betrayed. In addition, women tend to betray more emotionally than men, and men more sexually than women. Our studies also show that people who find themselves in an unsatisfactory relationship, who attach great importance to physical attractiveness, who have many alternatives available, higher sexual desire, and low self-regulation, are more likely to have extramarital relationships. The third line of inquiry is about decision making in love relationships. Here we try to analyze, among other things, how people select their loving partners, why they remain in unhappy relationships, how they make the decision to end a relationship.​
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